Here are the top 5 reasons to use audio on LinkedIn:
1. Increased engagement:
According to studies, videos get 3x more engagement on LinkedIn than text posts. Audio is a form of video content, so it’s likely to receive similar engagement rates.
2. Better storytelling:
Audio allows you to convey your message in a more personal and authentic way. You can use your voice to tell stories, share experiences, and connect with your audience on a deeper level.
3. Differentiation:
Audio is still a relatively new format on LinkedIn, so using it can help you stand out from the crowd and differentiate yourself from competitors.
4. Accessibility:
Audio content is accessible to people with visual impairments or those who prefer to consume content in an audio format.
5. Ease of creation:
Creating audio content is easy and inexpensive. You can record audio using your smartphone or computer, and there are many free tools available to edit and enhance your audio content .
For more information, here’s an excellent article on Linkedin:
https://lnkd.in/gNwu9xqM
I hope this help you!! Let me know if you have any other questions such as: how to create and post an Audio on Linkedin Pulse.
Joe Ryan is a seasoned social media and SEO maven, renowned for amplifying online engagement through targeted Facebook ads and AI-driven strategies. His expertise has guided brands to dominate digital landscapes, making him a sought-after speaker and a visionary in harnessing technology to craft winning marketing campaigns. Contact Joe at jryan@2moreprofits.com to learn more
About us and this blog
We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.
Request a free quote
We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.